PORTFOLIO / CHICPUFFINNEXT
SUMMARY
CHICPUFFIN
A playful yet refined identity created for a luxury kids' clothing brand, blending whimsical inspiration, soft visual language, and a cohesive system across apparel, branding, and delightful everyday touchpoints.
2024KIDS FASHION
ChicPuffin brings together the innocence of childhood and the elegance of premium design—using charming details, thoughtful craftsmanship, and a cohesive brand language to create an experience that feels joyful, gentle, elegant and quietly luxurious at every touchpoint.
